CommfluenzAre You Asking The Right Questions When Scouting For Influencers?According to the recently published, benchmark report on the state of influencer marketing, by The Influencer Marketing hub, 68% of…3 min read·Apr 26, 2022----
CommfluenzInfluencer Reputation Management : 5 Lessons Every Influencer Must Learn.A whole week has passed since most of us witnessed what happened at the 94th Oscars awards night. Both individuals at the center of the…4 min read·Apr 6, 2022----
CommfluenzInfluencer Marketing: Challenges & Opportunities For The Ghanaian Fashion Space.Fashion is often a reflection of who we are and what we believe and most of the time we draw inspiration from our environment. These days…3 min read·Mar 30, 2022----
CommfluenzFemale Influencers At The Heart of Sustainable Development.Last week, I came across an interesting Facebook live with Praise Nutakor, Head of communications and partnerships at UNDP, talking about…5 min read·Mar 8, 2022----
CommfluenzThe future is now: 5 influencer marketing trends to expect in 2022Influencer marketing truly kicked off in 2020 during the pandemic and we have seen growth since then.4 min read·Jan 19, 2022----
CommfluenzGhanaian Nano and Micro-Influencers Choosing to Challenge.In the last 3 years, Ghana has consistently maintained the top three position on the Master card index of women entrepreneurs. We have…5 min read·Mar 8, 2021----
CommfluenzHow Are You Paid As An Influencer?Are you often confused when it comes to payment and what’s appropriate? You are not alone. So, as an emerging influencer, how are some of…3 min read·Feb 17, 2021----
CommfluenzAm I an Influencer?Before we dive in. Influencer marketing is an online PR tactic where brands approach certain individuals to promote their products or…2 min read·Feb 2, 2021----